Don Jacobs Mitsubishi/Subaru
Milwaukee, WI

The Jacobs organization is a very forward thinking group. Because initially this was only a Mitsubishi dealership Mitsubishi design standards had to be met. Jacobs instructed us to stay within the corporate guidelines but think out of the box. Complying with the planning and image rules, Connolly Architects took these criteria and expanded upward and rotated internal spaces outward. These ideas created a strong and engaging image on this busy commercial street. They also helped direct customers to appropriate entry points. It has been said that the building “tempts” reluctant customers into the building.